If your Denver business sign took hail damage on June 1st, you are not alone.
Severe storms rolled through the metro in the early afternoon and did not hold back. CBS Colorado reported quarter to ping-pong ball sized hail, damaging winds, funnel clouds, and flooding rain across the Denver area. Drivers pulled off I-70 to shelter under overpasses. DIA ground operations were halted. Neighborhoods near City Park woke up the next morning to blanketed streets and dented cars.
By June 2nd, FOX31 was already reporting on the wave of property damage assessments across the metro. Vehicles, roofs, and windows took visible hits. But one thing many Denver business owners have not thought to check yet is their signage.
Your sign took the same storm. And hail damage to business signs is not always easy to spot from the ground.
Why Business Signs Are Vulnerable to Hail Damage
Business signs are built to be durable. But they are also built to be exposed. They sit outside, often elevated, facing the elements day and night.
When hail the size of golf balls hits an acrylic sign face at speed, the impact is significant. Cabinet signs can crack or shatter. Channel letter faces can split or fog. Aluminum panels can dent. Vinyl graphics can chip or peel where the surface takes a direct hit. LED components inside illuminated signs can be jarred or damaged without any visible exterior sign of a problem.
The Watchers weather service confirmed the June 1st storm produced hail up to two inches in diameter across the Denver metro. That is well within the range that causes real structural damage to signage, especially older signs or signs already showing wear.
What Hail Damage to a Business Sign Actually Looks Like
Some hail damage is obvious. A cracked sign face or a cabinet with a visible dent is hard to miss. But as FOX31’s coverage of the June 1st storm noted, a lot of storm damage is the kind you have to look for at the right angle. The same is true for signage.
Here is what to look for when assessing your sign after a hail event.
Cabinet and Box Signs
Check the acrylic or polycarbonate face for cracks, chips, or crazing. Even hairline cracks allow moisture inside, which accelerates damage to the lighting components. Look at the frame and housing for dents or warping that could compromise the seal.
Channel Letters
Inspect each letter face individually. Look for cracks, stress marks, or discoloration. Check the returns (the sides of each letter) for denting. If any letters are no longer illuminating evenly, the LED modules inside may have been affected.
Monument and Pole Signs
Walk the full perimeter of the sign structure. Look for dents in the panel faces, damage to the cap or trim, and any cracking in the base or surrounding concrete. Check that the sign is still plumb and has not shifted on its mount.
Vinyl and Dimensional Graphics
Hail impact can lift edges, create bubbles, or chip dimensional lettering. Look carefully across the full surface, especially on areas facing the direction the storm came from.
The Risks of Ignoring Post-Storm Sign Damage
A damaged sign is more than an aesthetic problem. It is a safety issue and a liability.
Cracked sign faces allow water inside electrical components. That moisture can cause shorts, outages, or in serious cases, fire hazards. A structurally compromised sign that has been weakened by hail is also more vulnerable to the next storm. Colorado’s severe weather season is far from over.
There is also the matter of first impressions. Your sign is often the first thing a customer sees. A cracked, dark, or visibly damaged sign sends the wrong message about your business, regardless of the quality of what is inside.
Addressing hail damage to your business sign quickly protects your investment, your customers, and your brand.
What to Do If You Suspect Hail Damage
- Do not wait to act. The longer damaged signage is left unaddressed, the more secondary damage can occur.
- Start by doing a visual inspection from the ground. Take photos of anything that looks cracked, dented, or out of place. Note the date.
- If your sign is illuminated, check it at night to see if any sections are dark or flickering.
- From there, contact a professional sign company for a proper assessment. Some damage is not visible from the ground, and an experienced technician can identify issues you may have missed. If you carry commercial property insurance, document everything carefully before any repairs begin. Your insurer will want evidence of the damage and its connection to the storm.
- Note the storm date. June 1, 2026. Insurance claims are tied to specific storm events, and having that date documented from the start makes the process significantly smoother.
How RMS Sign Company Can Help Denver Businesses
RMS Sign Company has been serving businesses across Colorado for over 30 years. We understand what Colorado storms do to signage because we have seen it firsthand, season after season.
If your Denver business sign took a hit on June 1st, we can help you assess the damage, determine the right course of repair or replacement, and get your sign back to full performance as quickly as possible. We also work with businesses throughout the process if insurance documentation or formal damage reports are needed.
You should not have to navigate this alone. And you should not put it off.
Do Not Let the Storm Have the Last Word
Denver just had a reminder of what Colorado weather is capable of. Your roof, your car, and your signage all felt it.
Take a few minutes today to inspect your sign. If something looks wrong, or if you are simply not sure, reach out to a professional sign company who can give you a clear answer.
Your sign is your first impression. Make sure it is still making the right one.
Contact RMS Sign Company today to schedule a post-storm sign assessment. We serve Denver and businesses throughout Colorado with the expertise and care your signage deserves.




